therefore Design

Watches

2017

therefore has enjoyed a 14 year history with TomTom designing over 40 products. A range of TomTom watches have been designed and brought to market spanning tough GPS outdoor to personal fitness watches. All the products were designed with TomTom's spirit of adventure in mind, delivering reliability and confidence to the end user and winning 4x iF design awards from 2014-2017

TomTom approached therefore with an aim to create a range of everyday wearables, not just for their dedicated pursuits but also becoming a practical and desirable alternative to general wristwatches. Therefore worked to produce award winning Industrial design, and also to provide comfortable low profile form factor whilst maintaining performance and battery life.

Industrial Design

Colour, Material and Finish

Design for Manufacture

Prototyping

UI/UX Design

Usability & HF

Other Projects

Watches

Other Projects

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